Giovanni was the first full-range, salon-inspired hair-care brand in natural product stores, and today is the #1 selling Hair Care line in the United States Natural Products Industry. But before there was a brand, there was a pioneer. Arthur Guidotti had a vision and a love for all things hair. He began developing his passion as a hairstylist in Hollywood and Beverly Hills.
Giovanni are Leaping Bunny certified (Cruelty Free International)
Please note that not all of Giovanni products are Vegan, we will only ever have their Vegan range